How to rise search traffic by lowering your bounce rate

Bounce rate is the percentage of visitors who enters a page and instantly left. Bounce rate is a user satisfaction metric.

What counts as a bounce?

When a user get on the back button.

When a user types in added URL on the browser.

When a visitors ends the tab or window.

When a visitor doesn’t interrelate with your page for a certain period of time.

Reducing bounce rates is one of the biggest challenges now a days. It also varies from industry to industry. If you have a greater than average bounce rate, then it could be caused by one of the many reasons such as: slow load time, poor navigation, bad design, poor usability, lacks of clear call-to-action, etc.

Finding and fixing the problems with your landing pages can easily fix your high bounce rate problem.

There are some tips to decrease your bounce rate.

Improve Your Site’s Speed:

To speed up your site, you should boost your images, use a CDN, add better accumulating, and consider swapping to a faster hosting provider.

Make Your Content Handier with Smart Formatting:

You should make content less visually intimidating by                                                                                                                                                                                                                                                    

Proper use of headers

Many subheadings

Appropriate images

Bulleted slopes

By using these formatting options creates your content more accessible and lets the reader to scan your content quickly to detect points that are most relevant to their requirements.

Decrease your broken links:                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       

Loads of broken links will be source a poor user experience, pouring your bounce rates up. Using the Webmaster Tools crawl error report, or a scraper, find all of the broken links on your site and fix as many of them as possible.

Add Internal Links:

Internal links will increases the chance that users will click on them and hence visit another page on your site. Therefore, your Bounce Rate will be more possible to lower.

You should emphasis on keeping user on your website longer, thus the chances to click on other links are increasing and the Bounce Rate drops. Internal links provides Analytics with that necessary next click to perfectly measure Time on Page. Link internally in each other sentence improve the user experience.

Create Your Site Easy to Search:

Site search is considered a second thought by several websites, signifying a vast missed opportunity to provide your visitors with the tools they need to find and diminish your bounce rates.

Site search allows visitors to find what they need. If you’ve ever experienced to search a site only open with a “Page Not Found” or “No Results” page for a search request that should have offered loads of results. Your site’s search functionality will possibly never be as worthy as Google, but it doesn’t mean you should ignore it. The more simply users can search for and find what they’re seeking, the more probable they are to stick about.

Bring up to date old content with fresh information:

Google has always focus newness in its search results. There’s a whole module of Google’s set of rules Request Deserves Freshness  that stresses fresh results.

Google emphases on fresh results because it knows its users’ needs new information. Basically refreshing key content with fresher information can be sufficient to not just control your bounce rate, but also give you a ranking enhancement.

Create your website mobile approachable:

Mobile device use has been increase always meanwhile Apple launched the first smartphone and mobile devices are turn out to be such a regular part of everyday life that we all supposed to see people looking at their phones every time we leave the house. Mobile visitors have even less tolerance than desktop visitors. Make sure your website has a responsive design to deliver mobile users with a great user experience. You need to have in creating your website  mobile friendly.

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